The bathroom app from Antarctica beer that helped people relieve themselves during Carnival in Rio.
Unfortunately, lots of people pee on the streets during open-air Carnival parties in Rio de Janeiro – and that often happens because they just can't find a bathroom.
Just like Airbnb changed the way people find rooms to stay in, we created an app that helped the way people relieve themselves during Carnival. Instead of rooms, bathrooms.
Using geolocation the app showed the bathrooms closest to the people. All they had to do was check out the pictures and choose a free one. And even read reviews from other users. People got access using a can of Antarctica beer, putting cash in the bathroom owners.
We composed a special song for the app.
CCSP 2018 (Brazilian Creative Annual) - Silver - Digital