VW, Audi, Renault, Peugeot, Honda, Citroën – just a quick glimpse at work for these brands
AUDI NIGht vision: the road like you've never seen it
To communicate Audi’s Night Vision technology to a younger audience, we went beyond a TV spot and created a music video.
AUDI FATIGUE DETECTOR : when you're tired, every route becomes dangerous
We used real city names and routes in these ads.
\o/
Lürzer's Archive Mag VOL I 2017
all it takes is one sleep. AUDI QUATTRO, better traction on curves
danger comes from the corners. audi cornering lights
even so, it's better than sleeping at the wheel. Volkswagen Fatigue Detector
new VOLKSWAGEN app connect. Maps, music, movies and more
To promote Volkswagen’s App Connect, a complete multimedia system that plays movies and includes maps and GPS, we created original posters alluding to huge blockbuster movies with cities or place names in their titles. We then swapped out these place names with their coordinates (latitude/longitude), as provided by GPS
\o/
Lürzer's Archive Mag VOL I 2017
NO WORDS can EXPRESS how DANGEROUS it is to text and drive
My role:
Creative/art director
Creative team ALMAP BBDO:
Luiz Sanches (CCO)
Bruno Prosperi (ECD)
Pernil, Gola, BJ Yung, Marcelo Nogueira (CD)
Ana Carolina Reis (Copywriter)
Daniel Poletto (Art Director)
LIGHT AS A FEATHER, EASY ON YOUR WALLET. THE NEW RENAULT CLIO
My role:
Creative/art director
Creative team NeogamaBBH:
Marcio Ribas (CD)
Daniel Poletto (Art Director)
Rodrigo Senra (Copywriter)
The New Honda Fit. Happy are those who own one
"Going to yoga feels damn good. Coming back too.
"It makes ten therapy sessions per liter.”
\o/
Brazilian Creative Annual (CCSP) 2007 - in Book
My role:
Creative/art director
Creative team FISCHER AMERICA:
Jader Rossetto - VP
Pedro Capeletti, Flavio Casarotti - CD
Daniela Ribeiro - Creative / Copywriter
Daniel Poletto - Creative / Art Director