We launched the first tv remote control that doubles as a gym weight

We created and launched a product that combines two passions of sports lovers: watching ESPN and exercising.

CASE VIDEO

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Lürzer's Archive Magazine vol 4.2012

200 Best Packaging Designers Worldwide 2015/16 - Lürzer's Archive Magazine

My role:

Creative / Art Director

Creative team NEOGAMA BBH:

Marcio Ribas - CD

Rodrigo Senra - Creative / Copywriter

Daniel Poletto - Creative / Art Director

Sara Kamada - Illustrator