The old print ad, the new key visual: the most concise way to convey an idea
WIRES are UNDER EXTINCTION. dvd theater panasonic. NOW wireless
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Cannes Lions 2007 - outdoor bronze
Cannes Lions 2007 - press shortlist
Sinos Festival Portugal 2007- press Grand Prix
Brazilian Creative Annual (CCSP) 2007 - in book
Best Ads on TV - best of the week
Creative team EURO RSCG:
Jader Rossetto - VP
Pedro Cappelletti, Flavio Casarotti - CD
Daniel Poletto - Creative / Art Director
Rodrigo Senra - Creative / Copywriter
be more like the person your dog thinks you are. PEDIGREE :: FEED THE GOOD
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Lürzer's Archive Magazine vol 6.2017
THE WORLD NEEDS MORE DESIGNERS AND LESS LAWYERS :: PANAMERICANA SCHOOL OF ART AND DESIGN
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El Ojo de Iberoamérica - Buenos Aires 2018 - Silver Print Campaign
Creative team ALMAP BBDO:
Luis Sanches - CCO
Bruno Prosperi - ECD
Pernil, Gola, BJ Yung, Marcelo Nogueira - CD
Daniel Poletto - Creative / Art Director
Ana Carolina Reis - Creative / Copywriter
Marcelo Pignatari - Creative / Copywriter
The wrong destination can change your destiny. TOP MAGAZINE :: TRAVEL MAGAZINE
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Brazilian Creative Annual (CCSP) 2016 - in book
Creative team ALMAP BBDO:
Luis Sanches - CCO
Bruno Prosperi - ECD
Pernil, Gola, BJ Yung, Marcelo Nogueira - CD
Daniel Poletto - Creative / Art Director
Ana Carolina Reis - Creative / Copywriter
To prove that MTV was 100% rock—even during Carnival in Brazil—we made an ad that was actually a Carnival mask. But a Rock mask.
Copy: “This year, there’s going to be a lot of rock ’n’ roll. Even at Carnival.”
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Brazilian Creative Annual (CCSP) 2009 - in book
WORDS HURT TOO :: CERCA (CHILDREN REFERENCE CENTER)
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ABP Festival 2009 - silver press
MTV :: Long Live Rock n'Roll.
Always use condoms
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Fiap 2009 - gold press (Madonna and Mick)
Wave Festival 2009 - silver press (Madonna)
Wave Festival 2009 - bronze press (Mick)
Lürzer's Archive Magazine vol 03.2009
Communication Arts jan/fev 2010
Best Ads on TV - best of the week
Creative team LODUCCA:
Guga Ketzer, Cassio Moron - Creative Directors
Daniel Poletto - Creative / Art Director
Roberta Moraes - Creative / Art Director
Rodrigo Senra - Creative / Copywriter
it's not just food that's lacking :: DRIVE FOR WINTER CLOTHING
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Cannes Lions 2010 - outdoor shortlist
Lürzer's Archive Magazine vol 01.10
Creative team DPZ:
Fernando Rodrigues, Diego Zaragoza - Creative Directors
Daniel Poletto - Creative / Art Director
Rodrigo Senra - Creative / Copywriter
The world’s smallest ad for the world’s smallest phone
Ad about the world's smallest cellphone, advertised in the Vossa Senhoria Newspaper, considered by the Guinness Book of Records, as the world's smallest newspaper.
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Cannes Lions 2006 - press shortlist
Brazilian Creative Annual (CCSP) 2006 - in Book
Best Ads on TV - best of the week
the biggest waves u've ever seen. NIVANA SURF TRIPS
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Cannes Lions 2007 - outdoor shortlist
Creative team FISCHER AMERICA:
Jader Rossetto - VP
Pedro Cappelletti, Flavio Casarotti - CD
Daniel Poletto - Creative / Art Director
Rodrigo Senra - Creative / Copywriter